Proof
Tie
5.1x pipeline ROAS in the first month.
Podium
3.98x pipeline ROI and six figures in ACV generated in month one.
Ambrook
62% lower cost per qualified lead while scaling spend 181%.
Collective
Scaled Meta spend 5x while continuing to hit pipeline targets.
Gushwork
340% growth in qualified leads while reducing CPQL by 46%.
Owner.com
Scaled Meta from low six-figure monthly spend to more than $1M/month.
Why you should listen to us
$6M/month in Meta ad spend
$6M/month in Meta ad spend across client accounts.
Flighted is a performance marketing agency trusted by B2B SaaS brands including Ramp, Podium, Owner.com, Collective, and Ambrook. As a badged Meta Agency Partner — a distinction held by fewer than 1% of U.S. marketing agencies — we’ve managed acquisition programs ranging from brand-new channel launches to seven-figure monthly Meta budgets.
We’ve seen what happens when B2B brands treat Meta like a consumer lead-generation channel. Cheap leads, terrible qualification rates, and sales teams wasting time on prospects who were never going to buy.
We built our approach specifically to solve that problem.
1,000+ unique ad creatives produced monthly.
Most B2B SaaS ads look and sound exactly the same. Our creative team takes the formats that work for high-growth DTC brands and adapts them for complex B2B products.
We turn technical features into clear, compelling value propositions. We build messaging around specific buyer personas rather than generic job titles. And we connect that creative strategy to conversion tracking that tells Meta which leads are actually worth acquiring.
It’s the combination of creative, paid media, and lead-quality optimization that’s helped our B2B clients unlock meaningful growth on Meta.
in Meta ad spend each month across client accounts
unique ad creatives produced monthly
of U.S. marketing agencies hold Meta Agency Partner status
Real B2B ad creatives produced by Flighted
Video
Static · Podium
Video
Static · Collective
Video
Static · Ambrook
Video
Static · Podium
The FAQ
Everything a B2B SaaS founder or growth leader needs to know before working with Flighted.
01
What exactly is this?
02
Is this done for me, or do I have to build it?
03
Who will I actually be working with?
04
What happens if something isn’t working?
05
How do you make sure the leads are actually qualified?
06
Will this work in my SaaS niche or market?
07
Am I too big or too small for this?
08
I’ve tried Meta ads before. How is this different?
09
I’ve paid agencies to run Meta before and got burned. Why would this be any different?
10
Why can’t I just do this myself?
11
Why does this approach work when other strategies haven’t?
12
I’m already slammed. How do I find the time?
13
I don’t want to be on camera. Is that a problem?
14
How much do I need to spend on ads?
15
Isn’t LinkedIn better for reaching B2B decision-makers?
16
How fast will I see results?
17
Do you help with landing pages and conversion tracking?
18
What happens on the call?
Hear it from our clients
Real B2B software companies. Real campaigns. Real pipeline outcomes.
Case studies and client results
3.98x pipeline ROI
Podium partnered with Flighted to launch Meta as a new acquisition channel.
We built a creative-led testing strategy, supported by highly specific customer personas and a phased approach to qualified-lead optimization.
Within the first month, the channel generated six figures in ACV. The launch achieved a 3.98x pipeline ROI over the initial reporting period.
5.1x pipeline ROAS
Tie wanted to make Meta a meaningful source of pipeline rather than another channel generating unqualified demos.
We introduced DTC-inspired creative formats, audience testing, and conversion optimization based on specific qualification requirements.
In the first month, Meta generated a 5.1x pipeline ROAS and became the company’s fastest-growing new qualified-lead channel.
−62% cost per qualified lead
Ambrook needed to reach a highly specific audience: farmers and agricultural business owners.
We rebuilt the creative strategy around their actual financial pain points, refined campaign structures, and optimized for qualified leads instead of raw form submissions.
Over nine weeks, we increased monthly Meta spend by 181% while reducing cost per qualified lead by 62%.
~5x weekly Meta spend
Collective was already investing in Meta when Flighted began working with the team.
We improved the account structure, built a high-volume creative testing system, introduced persona-specific messaging, and aligned conversion optimization with qualified pipeline.
Over the engagement, weekly Meta spend grew approximately 5x while weekly qualified lead volume more than doubled.
$1M+/month Meta spend
Owner.com had already established early traction with Meta, but needed a more sophisticated system to scale.
We developed new social-native creative formats, rebuilt the campaign structure, and improved funnel qualification using a lead magnet built around the company’s AI Grader tool.
Across two years, we helped Owner scale from low six-figure monthly Meta budgets to more than $1 million per month.
You don’t need to rely exclusively on outbound, search, or LinkedIn to reach B2B buyers.
And you don’t need to settle for low-quality leads just because that’s what happened the last time you tested Facebook or Instagram ads.
Flighted helps B2B SaaS companies build Meta acquisition programs around the buyers, messaging, and sales outcomes that actually matter.
Better creative. Better targeting. Better lead quality. More opportunities to scale.
Find out what Meta could look like for your business.
Results shown are from individual client engagements and are not guaranteed or necessarily typical. Outcomes depend on factors including product-market fit, audience, budget, offer, and sales execution.
Flighted is not endorsed by or affiliated with Meta Platforms, Inc.